Friday 10 July 2015

Rachana Reddy

Who is Rachana Reddy? Loaded question, but she is synonymous to box-shaped wooden bags! I know I sound dumb! She is the-one-and-the-only girl who pushed the boundaries and went beyond the conventional squares, hearts, rectangles and voila!

The girl who made it possible!

We hear strong stories about contemporary mixed tradition everywhere, but this is the place where you get to see the impact! I can never forget the goosebumps reading her story in Femina some 4 odd years ago! Since her sensational debut, Rachana gracefully featured back to back covers of probably all contemporary glossies including Vogue, Grazia and the like.




She is a successful debutante of Wills India and Lakme Fashion Weeks. She is also a proud recipient of many awards, but I strongly believe they are just an understatement. Inspite of proud academic accomplishments, she branched out to designing! As they say, the rest is history!

Truly exotic in cherry!

Exterior matters!

If somebody suggested I try and make clutches out of wood, I would have laughed my lungs out! Who knew Rachana Reddy would make people look beyond leather and suede? Nevertheless, her bags are made of teak wood, leather, Swarovski and other blingy bits and bobs! Our personal favorites are PadmaKrishnaOyster, Rosa and Box Of Love and Summer Flowers! Basically everything from Rachana Reddy, seriously!

Rosa Gold

Rosa Black

Label Rachana Reddy is highly distinguished, you can identify blind-folded. Traditional patterns like lotus and peacock plumes done in silk threads and fused on contemporary silhouettes enhances the pride beyond any doubt. Most of their pieces are made to order, so patience pays off!


Her label also unveiled a new range of funky accessories like body chains, earrings and neck pieces. Boy, we love the double-side rosewood bib to bits! Oh, do not forget to take a look at their latest innovation Meow, which is for the girl in all of us who still cannot get past her Hello Kitty days!

Double sided bib necklace!

Why Rachana Reddy? I can give you tonnes of reasons! First, she made it to the London's Design Museum of Paul Smith which believes that good design makes life better for everyone. Seems her label is available in London and Paris! Second, how can we stand out like a rose in a bed of thistles especially in this era of mass-produced goods? That's where Rachana Reddy comes to the rescue! Everybody talks about inspiration from mother nature, but Rachana Reddy made it happen at the right time. Talk about heirlooms, you can let your future generations admire the skills in awe. The list goes on and on and on. Sorry girls, but cant help being biased towards Rachana Reddy.


If you are first-time customers, you got lucky! Coupon code RRNEW15 entitles you to 15% off of your first purchase. There is a coupon code for online customers also, so please make sure you get them right.


Rachana Reddy range also offers customization, so you get to proudly engrave your name on your clutch! What's keeping you from being the RR girl, then?

Customization sample!


What to riot!

Apart from their stand-alone store in Bangalore, you can also buy her range from in-store stand outs in Hyderabad, Mumbai, Delhi, Muscat and online stores like Exclusively and Pernias Popup Shop. Most of the featured bags are from the previous seasons and limited editions, so kindly check their availability at the moment.

Rachana Reddy
158/F, 4th Main, 3rd Stage, 3rd Block
Basaveshwaranagar
Bengaluru
Karnataka 560079, India
Phone - 080 - 4131 3321

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